Cookie Policy

Cookies

We use cookies on our website for various purposes. A cookie is a small text file with information that is transmitted by your browser and stored on your computer. These cookies do not contain any personal data. You can also control the use of cookies in your browser and delete cookies yourself at any time. If the following cookies have their own option to delete or block them, this is shown in the respective description. Cookies may be required to establish a connection or to improve the use of the website.

You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

The use of technically necessary cookies and the associated data processing are based on our legitimate interest in the provision of our website. Technically required cookies are usually automatically deleted when you close your browser (session cookies), in other cases only after a while (persistent cookies). The storage duration of persistent cookies is determined by the provider and can be viewed by you in your browser, for example.

1. Technically required cookies

Technically required cookies are used to enable you to use additional functions or to use the website more comfortably, e.g. by saving your country or language settings. The technically required cookies are usually automatically deleted when you close your browser (session cookies), but in other cases only after a long time (persistent cookies). The storage period can be viewed in your browser.

Google Fonts

We use so-called web fonts from Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”) to display fonts.

When you call up a page, your browser loads the required web fonts into your browser in order to display texts and fonts correctly. To do this, your browser connects to Google, which means that Google learns that our websites have been accessed via your IP address.

The use of Google Fonts takes place in the interest of a uniform and appealing presentation of our website. If your browser does not support Google Fonts or web fonts, a standard font will be used by your device.

You can find more information about Google Fonts and Google’s data protection provisions at the following Internet addresses:

https://fonts.google.com/

https://policies.google.com/privacy?gl=deGoogle Maps

On our website we use the map service Google Maps (API) from Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”) to show our location.

When you enter the subpage on which the Google Maps map is integrated, our website sends various information including your IP address to Google in the USA, where it is stored on their servers. If you have a Google user account and are logged in there when you visit our website, the data will be assigned directly to your account. But even without a user account, Google creates a usage profile for you. This happens regardless of whether Google provides a user account that you are logged into or whether there is no user account.

Our transmission of the data to Google is also based on our legitimate interest in offering you the Google Maps map function on our website.

You can prevent the data transmitted by us from being assigned to your user account by logging out of Google before visiting our website. To completely prevent data transmission to Google, you must turn off the JavaScript application in your browser. The map display can then no longer be used.

You can find more information about Google and the use of Google Maps here:

Google Terms of Use: http://www.google.de/intl/de/policies/terms/regional.html

Terms of use for Google Maps: https://www.google.com/intl/de_US/help/terms_maps.html

Google Privacy Policy (Google Privacy Policy): https://policies.google.com/privacy?gl=de/

Google ReCaptcha

This website uses the Google reCAPTCHA service from Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”).

Goolge reCAPTCHA is used to determine when visiting the website whether this was done by a human person or whether the alleged visitor is a misused computer (“bot”). Google uses a small test, the so-called CAPTCHA (Completely Automated Public Turing test to tell Computers and Humans Apart, “fully automatic public Turing test to differentiate between computers and people) to make this distinction. So that it can now be seen whether the visitor is a computer or a person, Google uses data such as IP address, browser, screen resolution, click behavior and, if necessary, other required data (e.g. cookies). The data collected is transferred to the Google server in the USA for processing.

If you do not agree to the storage of cookies, you can adjust the cookie settings of your browser accordingly.

You can find more information about Google’s data protection provisions and any other data that may be collected at the following Internet address: https://policies.google.com/privacy?gl=de/

YouTube

If you give us your consent, you will be shown content from YouTube. YouTube is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland. The contents are all integrated in the “extended data protection mode”, i. H. that no data about you as a user will be transmitted to YouTube if you do not play the videos. By activating and playing the videos, YouTube receives your IP address and the information that you have accessed the corresponding subpage of our website. If you are logged in to Google, your data will be assigned directly to your account.

Further information on the purpose and scope of data collection and its processing by YouTube can be found in the Google data protection declaration: http://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA. For this purpose, we have concluded the standard contractual clauses with Google.

2. Usage analysis and tracking

Analysis and tracking cookies are used to record and evaluate your usage behavior when you use our services or when you visit our website. In doing so, we find out, for example, how often certain functions are used or content is read or whether you came to us via an advertisement placed by us. We use this data to further improve the usability of this website and the attractiveness of the services.

The legal basis for data processing is your cookie consent, Art. 6 Para. 1 a) GDPR. You can prevent the storage of cookies. In addition to the option of preventing this in the settings of your browser software, the individual cookies usually offer their own option to block or deactivate them. This is then shown below in each case.

The data processing for the usage analysis takes place during your visit to our website and only until the time of your effective objection.

Google (Universal) Analytics

This website uses Google Analytics, a web analysis service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). Google uses a cookie to collect information about your use of this website (including your IP address) in the USA and store this information. However, we only use Google Analytics with an anonymization function in which the IP address is shortened before it is transmitted by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to Google in the USA and only be shortened there. Google analyzes the information collected and sends us reports on usage activities on our website and provides us with additional services for this purpose. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

In addition to blocking all cookies by your browser, you can prevent Google from processing your data by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de

Further information on Google Analytics can be found in Google’s data protection declaration:

https://support.google.com/analytics/answer/6004245?hl=d

The data processing for the usage analysis takes place during your visit to our website and only until the time of your effective objection.

Hotjar

We use Hotjar on our website. This is a web analysis service from Hotjar Ltd., Level 2, St Julians Business Center, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe, hereinafter referred to as “Hotjar”.

Hotjar helps us to analyze the usage behavior of our website: With Hotjar we can log and evaluate your usage behavior on our website, such as your mouse movements or mouse clicks. Your visit to our website will be anonymized. In addition, Hotjar evaluates information about your operating system, your Internet browser, incoming or outgoing references (“links”), the geographical origin and the type and triggering of the device you are using and processes it for statistical purposes. Hotjar can also obtain direct feedback from you. In addition, Hotjar offers further data protection information at https://www.hotjar.com/privacy.

You also have the option of stopping the analysis of your usage behavior by means of the so-called opt-out. By confirming the link https://www.hotjar.com/opt-out, a cookie is saved on your device via your internet browser, which prevents further analysis. Please note, however, that you have to click the above link again if you delete the cookies stored on your device.

3. Marketing Cookies

Marketing cookies are used to increase the success and accuracy of our advertising. To do this, we collect information on whether our advertising is working, which users come to our website via an advertising medium placed by us, etc.

The legal basis for data processing is your cookie consent, Art. 6 Para. 1 a) GDPR. You can prevent the storage of cookies. In addition to the option of preventing this in the settings of your browser software, the individual cookies usually offer their own option to block or deactivate them. This is then shown below in each case.

Bing Ads

This website uses the online advertising program “Bing Ads” and, as part of Bing Ads, Bing Ads conversion tracking from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”).

Cookies are set on your computer if you have reached our website via a Microsoft Bing ad. Microsoft Bing and we can recognize in this way that someone clicked on an ad, was redirected to our website and reached a previously determined target page (conversion page). We only find out the total number of users who clicked on a Bing ad and were then redirected to the conversion page. This tool enables us to determine the effectiveness of our advertisements. According to Microsoft, no personal information about the identity of the user is communicated here.

If you do not want to participate in tracking, you can block this usage by deactivating the Bing Ads tracking cookie in your internet browser under user settings.

You can find more information about Microsoft’s data protection provisions at the following Internet address: https://privacy.microsoft.com/de-de/privacy

Doubleclick

We also use the Doubleclick service from Google. A cookie is set and your browser is assigned a pseudonymous identification number (ID). The cookie determines whether and which advertisements were displayed and clicked in your browser. This enables us to align your advertising even better with your interests. Since we have activated Google’s IP anonymization on this website, your IP address will also be shortened within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area within the framework of Doubleclick and only in exceptional cases full IP address is transmitted to Google in the USA and is only shortened there. Google analyzes the information collected and sends us reports on usage activities on our website. and provides us with additional services for this purpose. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

In addition to the above-mentioned general options for preventing cookies, you can also specifically prevent Google from storing the Doubleclick cookie by downloading a corresponding browser plug-in. You can find it here.

Facebook Custom Audiences

We use so-called Facebook pixels on our websites. This is the function of a web analysis service from Facebook. Facebook pixels are invisible graphic files that are built into our website. When you visit our website, information from the pixel is saved in your browser. This enables us to understand which of our sub-pages you have accessed. We share this information with Facebook, on the one hand to better tailor our advertisements there to your actual interests and on the other hand to analyze the effectiveness of our advertisements on Facebook. Depending on your use of our website, you will be assigned to certain groups of interested parties on Facebook, so-called custom audiences. The information generated by the cookies is usually transferred to a Facebook server in the USA and stored there. Further information on data collection by Facebook tracking pixels can be found here https://de-de.facebook.com/about/privacy/ or here https://business.facebook.com/pixels/tos/.

We have no influence on Facebook’s data processing operations. Facebook uses the data for the purposes of advertising, market research and to optimize offers. In this regard, Facebook’s data protection conditions apply. We would like to point out that the use of such a tracking process enables users to be identified across numerous websites. You can deactivate this function in the settings of your Facebook account for all end devices used: https://www.facebook.com/settings?tab=ads. For more information, please refer to the Facebook privacy policy and terms of use.

Indeed

This website uses the online advertising program “Indeed” and in the context of job advertisements on Indeed to enable Indeed Ireland Operations Limited’s conversion tracking.

Cookies are set on your computer if you have reached our website via an Indeed advertisement. Indeed and we can recognize in this way that someone clicked on an ad, was redirected to our website and reached a previously determined target page (conversion page). This tool enables us to determine the effectiveness of our advertisements.

If you do not want to participate in tracking, you can block this use by deactivating the Indeed tracking cookie in your internet browser under user settings.

You can find more information about Indeed’s data protection provisions at the following Internet address: https://hrtechprivacy.com/de/brands/about-indeed#privacypolicy

LinkedIn Insight Tag

On our website we also use the insight tag of the LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA, represented in Europe by the LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland (LinkedIn “). A cookie is set in your browser that enables the collection of various data in connection with the access to our website. Your IP address is also collected and transmitted to LinkedIn. If you are an active member of LinkedIn, you can add further information from your profile to this.

The data is first encrypted at LinkedIn and anonymized within 7 days. LinkedIn does not share any personal data with us, it only transmits general reports on the use of our website. The data can also be used by LinkedIn for retargeting. This enables us to check the success of our advertising campaigns.

The anonymized data will be deleted by LinkedIn after 90 days. As a LinkedIn member, you can prevent LinkedIn from processing data for the purpose of displaying advertising in your account settings. You can deactivate retargeting through LinkedIn at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Further information on data processing by LinkedIn can be found in their privacy policy:

https://www.linkedin.com/legal/privacy-policy#choices

as well as the cookie policy:

https://www.linkedin.com/legal/cookie-policy